QR codes have proved versatile and efficient in the feedback collection arena. These matrix barcodes redirect users, upon scanning by a smartphone’s camera, to websites, questionnaires, or any other ...

Jayesh Kamble is a freelance B2B writer specializing in thought leadership and business IT. Perhaps most important, QR codes are simple to use. A previous BizTech article noted that “the sleek square ...

The new system has been successful in connecting product registrations to follow-up campaigns that boosted app downloads over ...

Concrete findings on how effective QR codes are at driving ad interactions are now available, and some industry best ...

“Consumers have more information about products and more products to choose from than ever before. They have more ways to shop… and they are bombarded with messages pitched through a growing number of ...

From QR code advertisements to QR code payments, more and more companies are including these black-and-white squares to optimize their operations. But what exactly is the reason for this? The idea for ...

Remember when we transitioned from calling it "surfing the internet" to "Googling"? It was one of those moments when technology became so ingrained in our lives that it became a verb. "QR-ing" may be ...