The company announced last week that PlayFab Party is now available via Unity as well, making it easy to integrate the service in any game built with the engine.

"As game development becomes increasingly expensive and complex, these studios are looking for resources that allow them to cost-effectively do what they do best - create great games.” Paywall no more ...

Microsoft's Azure PlayFab and Xbox divisions have joined together to offer game developers matchmaking and multiplayer parties at no cost.

Choudhry said the PlayFab acquisition demonstrates Microsoft’s continued investment in improving Azure as a cloud platform for game developers.