He will lead agency relationship efforts in a bid to drive ad revenue growth and adoption of its ad solutions like the video ...

The excitement around Grow a Garden has already helped Roblox's stock more than double this year. Since January, it's up ...

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...

Roblox has launched its own in-game ad solutions, including Image Ads and Portal Ads, which have the potential for better monetization rates and engagement. Meta's positive outlook on ads and improved ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. That means ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

Roblox, the popular online game platform -- and game-creation system -- is rolling out two new ad formats as brands try to gain the attention of gamers and inch their way into the metaverse. At its ...

Roblox has expanded its immersive video ads access to all advertisers, enabling them to reach Roblox’s Gen Z users who represent over half of the platform’s 71.5m daily active users. Available today ...

When new companies enter the digital advertising market, the most important thing is to remain humble. That adage holds true even for Roblox, one of the biggest online gaming platforms in the world ...

Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards and ...

Online game platform Roblox has announced that immersive video ads are now accessible to all advertisers, allowing them to reach audiences aged 13 and up. This follows a six-month testing period that ...