As a massively multiplayer online game that allows players to create and program their own games, Roblox has experienced a surge of popularity in recent months and is now being played by over half the ...

Sometimes, very small parts of a game can have a surprisingly large presence in the zeitgeist, like “press F to pay respects” from Call of Duty. One of these small but mighty memes is the “oof” sound ...

Roblox, the somehow-increasingly-popular free video game, is ready to monetize its newfound infamy. The game’s oft-memed death sound — a strange and comical "oof" — will now cost in-game currency when ...